Why Organic Cotton
The main benefit of organic materials is that the crops aren’t treated with pesticides, insecticides, herbicides and Genetically Modified Organisms. These toxins are harmful for farmers and workers, us as consumers, and entire wildlife eco-systems.
Organic cotton also uses far less water than for conventional cotton and is softer because of the longer fibers. Being handpicked ensures these fibers don't get weakened or broken, resulting in softer and more durable products.
The usage of organic cotton helps protecting our planet as well as ourselves. However, most cotton produced globally is still conventional cotton. By using organic cotton, we take part in helping invert that trend and play our role in being more environmentally friendly.